Spotify has launched Spotify Brand Lift (SBL), a new first-party measurement tool that provides businesses with a better understanding of how the media platform’s users...
An immersive VR experience aimed at raising Australian consumer awareness of the importance of fibre for gut heath has debuted from the Kellogg’s team. Kellogg’s...
Italian confectionery giant Ferrero said Thursday it had recalled certain varieties of its Kinder chocolates from retailers in the United States due to possible salmonella...
Beverages and snacks maker PepsiCo is changing its entire network of WPP Group-owned ad and media buying agencies including Wunderman Thompson and Mindshare, following rival...
Bank Alfalah has partnered with Pakistan Freelancers Association (PAFLA) to facilitate digital payments and collections for freelancers. Under the partnership, PAFLA will acquire the ability...
S M Muneer Patron in-Chief, Iftikhar Ali Malik, Chairman UBG and President SAARC Chamber of Commerce and Industry and ZubairTufail President UBG have congratulated Abdul...