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TCL launches P8S full-screen 4K AI TV in Pakistan

TCL, a leading consumer electronics company, unveiled its brand new TV Series, the P8S 4K UHD Android TV at a graceful ceremony in the hilly area of Nathia Gali over the weekend.

The P8S TV stands out with its full-screen, near Bezel-less design and metallic frame, pushing the visual experience to the next level.

It supports advanced visual and audio technologies offering an immersive viewing experience. The P8S features vivid picture quality supported by the new HDR10+ and HLG display technologies and adds on WCG that allow the TV to display in excess of 1 billion colours.

The TV screen also comes with Dolby Audio that delivers immersive 5.1 surround sound with Dolby decoder and optimizes the TV’s sound quality. It also features built-in Bluetooth audio technology that allows viewers to enjoy their favourite music on their compatible Bluetooth devices.

Team TCL launches #BornALegend Series.

Additionally, the TV comes with the Android P OS in partnership with Google, allowing users to easily download apps for movies, shows, music, sports and videos from Google Play via simple voice control. With Chromecast built-in, users can easily cast their favourite movies, shows, and photos from their mobile device. The P8S also features YouTube, Netflix, and other apps, and there is a dedicated Netflix button on the TV remote.

The P8S is also equipped with cutting-edge intelligent functions that help users embrace a simpler, more personalized life. Powered by the built-in Google Assistant and TCL AI-IN, TCL’s integrated artificial intelligence (AI) platform, P8S allows users to ask questions, discover the best content, and control smart devices around the home with their voice.

The new TCL TVs run on Android Pie-based software and come with a host of AI features such as voice interaction, AI picture engine, and smart sound engine among others. Moreover, they also offer HDR 10 support, micro dimming, and can reproduce a wide colour gamut for a more immersive viewing experience.

Speaking about the P8S, Sunny Yang General Manager TCL Pakistan stated, “With the launch of the P8S, we look forward to giving Pakistani consumers an outstanding and hi-tech viewing experience. The P8S is a great reflection of our plan to continue delivering an ever-improving range of products to the Pakistani market.”

Sunny Yang General Manager TCL Pakistan briefs the media about the newly launched TV.

Majid Niazi, Marketing Manager TCL Pakistan added, “With the launch of P8S, TCL aims to continue its focus on providing products packed with the latest features as well as providing the best Smart TV experience. Products like our P8S series will allow us to strengthen our bond further with consumers who have already made us the leading Smart TV brand in Pakistan for the past 2 years.”

The P8S series is launched in three screen sizes: 50” (available for Rs96,900); 55” (available for Rs109,900); and 65” (available for Rs159,900).

Aneel Butt, Media & PR Manager, BrandSpecturm, talks to Zenith Irfan.

At the launch, the Chinese company showcased a short video of an inspirational Pakistani woman, Zenith Irfan, (The Pakistani Motorcycle Girl), who has shown us when you have a dream or a goal and you are determined to achieve; no barrier or hurdle can stand in your way of achieving it.

TCL, which was ranked the Global No. 2 TV brand by IHS Markit Report 2018 last year, is also offering a chance to win up to Rs100,000 by sending in your videos with the hashtag #TCLBornALegend.

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