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Zindagi Trust, owned by shahzad Roy is a nonprofit organization that provides education to underprivileged students who cannot afford this basic necessity. It also encourages activities like art, sports, health and training workshops.
As a part of the CSR project, KFC Pakistan introduced the ‘Mitao Bhook’ campaign in which they collaborated with Zindagi Trust to promote education in the country.

Earlier, KFC Pakistan promised to donate RS.50 to Zindagi Trust on every bucket sold which was redesigned with the picture of students from SMB Fatima Jinnah School in Karachi. It was a huge success and is an example for all other organizations that humanity is always a priority. The amount collected was finally given to Zindagi Trust on the 28th of July, Friday in a ceremony at Khatoon-e-Pakistan.

Shehzad Roy, Owner Of Zindagi Trust said during the event:

‘KHATOON-E-PAKISTAN HAS EVOLVED SO MUCH THAT PEOPLE DONT BELIEVE IT IS A GOVERNMENT SCHOOL. THIS IS THE AIM OF ZINDAGI TRUST TO MAKE GOVERNMENT SCHOOLS FIT FOR EDUCATION. AND IT WAS GREAT THAT A MULTINATIONAL LIKE KFC SUPPORTED ZINDAGI TRUST IN THIS INITIATIVE’

On the other hand, Raza Pirbhai, CEO KFC Pakistan said:

‘IT IS A GREAT MOMENT FOR ME THAT WE HAVE ACHIEVED OUR GOAL, TOOK IT FORWARD AND CONTRIBUTED TO ZINDAGI TRUST’

KFC has surely won everyone’s hearts with this great initiative. We wish they plan to continue this great cause and help our country grow.

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