HBL and Daraz are celebrating this years Independence by telling a story that involves the blood, sweat, tears and dreams of millions of Pakistanis.
Daraz and HBL could not be a more complementary partnership. As an institution, HBL has played an instrumental role in the nation’s economic progress since the country’s independence. Today, HBL is the largest bank of Pakistan, at the core of HBL is its philosophy of enriching lives and enabling dreams of its customers and the society at large. However, Daraz, is the digital powerhouse of the country, proud to have given e-commerce culture a home to call its own in Pakistan.
Together, HBL and Daraz are united in their desire to deliver joys for the Pakistani consumers. Independence Day provides the two a two-fold opportunity to honor the traditions of the past and brace for the innovations of the future.
In the words of Daraz Managing Director Zain Suharwardy, “As a pioneering, youth-driven e-commerce company, we cannot sit hunched over the weight of what has been. We’d much rather ask ‘What can be?’ ‘What can be?’ is a question Daraz asked itself when first pioneering e-commerce in Pakistan. Our millions of fans have answered in unison: A lot can be, if one is resilient and determined enough to will it into being. The HBL Independence Day ShopFest goes out to these fans, spread as they are across the length and breadth of Pakistan.’’
Speaking on this occasion, Mr. Aamir Kureshi, Head Global Consumer Banking, HBL said, “HBL is proud to partner with Daraz.pk to offer our card customers additional value and a secured, convenient online shopping experience. While we are continuously exploring new ways of offering our customers a rewarding card experience, our partnership with Daraz is a step towards promoting e-commerce card usage in Pakistan”.
The Independence day sale will bring discounts up to 70%, to celebrate 70 years of independence. Additional discounts will be available to all HBL credit and debit cardholders.
“Starting midnight on the 13th of August, a celebration of independence awaits. Prepare your wish lists, mark those calendars in green and download the Daraz app while you’re at it! It’s time to rekindle the flame. A forward-looking, progressive Pakistan is not a place only in name: we’ll see you there,” Team Daraz.