Facebook has recently started weeding out fake accounts by watching for suspicious behaviour like repetitive posts or torrents of messages.
The security improvement was described as being part of a broader effort to rid the leading social network of hoaxes, misinformation, and fake news by making sure people are who they claim to be.
“We have found that when people represent themselves on Facebook the same way they do in real life, they act responsibly,” Shabnam Shaik of the Facebook protect and care team said in a post.
“Fake accounts don´t follow this pattern, and are closely related to the creation and spread of spam.”
Accounts assumed of being fake will be suspended and holders will be asked to verify identifies, which scammers typically don´t do, according to the California-based social network.
In France, the new tactic has already resulted in Facebook taking action against 30,000 accounts believed to be fake, Shaik said.
“We’ve made improvements to recognise these inauthentic accounts more easily by identifying patterns of activity without assessing the content itself,” Shaik said.
“With these changes, we expect we will also reduce the spread of material generated through inauthentic activity, including spam, misinformation, or other deceptive content that is often shared by creators of fake accounts.”
Facebook has taken a series of steps including making it easier to report such posts, and harder to make money from them. Facebook also modified its displays of trending topics to find stories faster, capture a broader range of news, and help ensure that trends reflect real world events being covered by multiple news outlets.
Facebook last week released a new weapon in the war against “revenge porn” at the social network.